ATTENTION: NEWS AND HEALTH PRODUCERS
JAMA Advisory for June 15
EQUAL OR BETTER OUTCOMES FOR HOSPITALIZED C-O-P-D PATIENTS WHEN GIVEN LOW VERSUS HIGH DOSE STEROID THERAPY
EMBARGO TIME: 4pm (ET) Tuesday, June 15, 2010
SUMMARY:
Chronic Obstructive Pulmonary Disease or C-O-P-D is the fourth leading cause of death nationwide. The disease can destroy normal lung tissue making it difficult to breathe. Those hospitalized with C-O-P-D are often treated with steroids. While effective, steroids are associated with many undesirable side effects. A new study shows patients given low dose oral steroids do just as well if not better than those given the high dose I-V therapy.
SUMMARY:
Chronic Obstructive Pulmonary Disease or C-O-P-D is the fourth leading cause of death nationwide. The disease can destroy normal lung tissue making it difficult to breathe. Those hospitalized with C-O-P-D are often treated with steroids. While effective, steroids are associated with many undesirable side effects. A new study shows patients given low dose oral steroids do just as well if not better than those given the high dose I-V therapy.
SOUNDBITES:
Peter K. Lindenauer, M.D., M.Sc., - Baystate Medical Center
Francis Welch, D.D.S., - COPD Patient
B-ROLL:
Dr. Welch being examined, woman breathing into machine, older people exercising, on a treadmill, steroids being put in a syringe, nurse attending to patient, patient in bed, Dr. Lindenauer looking at chest films, cu of Dr. Lindenauer, with another physician, steroid tablets, Dr. Welch being examined, Dr. Welch walking with wife
Peter K. Lindenauer, M.D., M.Sc., - Baystate Medical Center
Francis Welch, D.D.S., - COPD Patient
B-ROLL:
Dr. Welch being examined, woman breathing into machine, older people exercising, on a treadmill, steroids being put in a syringe, nurse attending to patient, patient in bed, Dr. Lindenauer looking at chest films, cu of Dr. Lindenauer, with another physician, steroid tablets, Dr. Welch being examined, Dr. Welch walking with wife
To download broadcast quality of this video, and additional b'roll, please visit the JAMA media website at www.TheJamaReport.com
***Producers can also access a downloadable, broadcast-quality version of The JAMA Report, along with other useful materials.
Each week at www.TheJAMAReport.org, producers will find:
• MPEG2 and original AVID QUICKTIME Movie that includes the package, slates, extra bites and b-roll
• Windows Media and QuickTime video preview of The JAMA Report
• a word document of the video script
• a link to the JAMA study abstract
This information will be updated and available at 9 a.m. eastern time each Tuesday, though it is embargoed until 4 p.m. eastern time. Each piece will stay active on the site for four weeks.
***Producers can also access a downloadable, broadcast-quality version of The JAMA Report, along with other useful materials.
Each week at www.TheJAMAReport.org, producers will find:
• MPEG2 and original AVID QUICKTIME Movie that includes the package, slates, extra bites and b-roll
• Windows Media and QuickTime video preview of The JAMA Report
• a word document of the video script
• a link to the JAMA study abstract
This information will be updated and available at 9 a.m. eastern time each Tuesday, though it is embargoed until 4 p.m. eastern time. Each piece will stay active on the site for four weeks.